Personal Attributes

 

• Enthusiastic communicator with clear and precise verbal and written skills
• Personally motivated and keen to succeed
• Strong sales background with a keen eye for development opportunities
• Experienced people manager both individually and as a team
• Proud father

 

Experience

• Hands on management of over 6,000 successful direct marketing campaigns from data sourcing, print production, personalisation, fulfilment to the interpretation of response analysis.
• Extensive database management list sourcing and data protection experience
• Account management and development at senior level
• Strong sales background consistently responsible for over £1.5M turnover annually
• Print buying and press passing skills
• Experienced and approachable people manager.
• Good contacts within the industry spanning all areas.
• Online integration and e-shot management
• Door drop and off the page advertising experience

 

Achievements

 

• Managing growth of mailing company from £1M to £3.5M t/o in three years.
• Developed successful strategies for ongoing client recruitment and retention.
• Reduced internal staff turnover to well below industry standard levels.
• Recruited on many occasions by Royal Mail to provide presentations to key customers on effective DM strategies.

 

Career History

 

DM Career History Freelance

• Dec 09 – July 10        Project management                        Dinosaurs Unleashed

      Project management of Dinosaur exhibition in Oxford Street and new business development in Bournemouth International Centre and  
      Chessington World of Adventure

   
• April 09 – 0ct 09         Sales and Marketing            MJ Media Services

            Business development and marketing strategy design and implementation

 

• Feb 08 – Sep 08        Sales and Account Management C2 Marketing Ltd - Coventry

Direct Marketing account management and new business development
 

• May 08 – Aug 08        Marketing/Sales Consultancy All About Law - Coventry

Marketing and sales strategy development for web based new business start up.
 

• Jan 08 – May 08         Sales and Marketing Support Faveo Ltd - Tamworth

Marketing and sales strategy development for Strapless backless Bra manufacturer.
 

• Sep 06- Nov 07                      Sales and Account Director– Capture 200 -Coventry

Senior account management and staff training, new business recruitment and company strategy planning/implementation.

 

DM Career History full time

• April 04- June 06       Marketing Director                   MJ Media – Gibraltar

Managing prospect recruitment and subsequent DM campaigns for busy property development organisation.
 

• Nov 91- March 04      Managing Director                DBM Direct Ltd – Coventry

From Account Manager to Sales Director to Managing Director covering all aspects of Direct Marketing, Database Management/Analysis, Creative Agency Management and Print buying in growing service provider to both B2B and consumer orientated companies.
 

• June 89 – Oct 91       Sales Manager                        Anadata – Coventry
  Responsible for the sales of data management and order processing systems (hardware and software) to the Direct Marketing and Mail Order business environment.

Education and qualifications

 

• Ernesford Grange School - Coventry

6 “O” levels

• Coventry University

HTC and NTC in electronic Engineering

Hobbies

• Enthusiastic father and parent
• Semi professional Musician
• Active sportsman and gym member